SEO Specialist - on-site
CyberCoders

Job Info

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SEO Specialist - on-site If you are a SEO Specialist - on-site with experience, please read on!

Located in beautiful Bedford Massacheusettes we are a well established wholesale company. We are currently looking for a new SEO Specialist with strong ECommerce experience to join our team onsite!
What You Will Be Doing As part of our growing digital team, youll be responsible for driving strategy and execution for the organic search efforts across both our consumer and B2B properties making sure our digital properties are built using SEO best practices to help customers easily find and engage with our brands.

The SEO Specialist will play a key role in the broader integrated digital marketing roadmap; ensuring that SEO efforts achieve ROI objectives, as well as complement other marketing efforts such as paid digital, social media and content marketing.

Youll partner with senior leadership, cross functional teams, and external agencies to define, execute, and evolve our sites and programs. Successful candidates should have in-depth digital marketing experience, a passion for ecommerce, a start-up mentality, and perspective on evolving digital trends and technologies.

This is a fully on-site position located in our Bedford, MA office.

Responsible for planning, implementing, and optimizing the organic search and SEO efforts for four web properties; two of which are hosted internally and two of which are hosted on Shopify Plus. Scope of responsibility includes leading both technical SEO efforts, partnering with our internal and external development teams, as well as managing top of funnel, category, and product content efforts that enhance SEO

Ensure that the company stays focused on SEO activities that have the biggest impact on Natural Search revenue growth targets

Audit all of Company properties for opportunities to improve our technical SEO, collaborating with Product Management to identify and prioritize IT projects, owning projects from conception to launch

Interact with and manage agency teams to manage existing campaigns and brainstorm new SEO strategies. Manage scope and agency work against business objectives.

Analyze and translate data from various data resources (web analytics, SEO optimization and internal toolsets) into recommendations. Working closely with marketing analytics manager, IT, and merchandising/product management, using business insights to inform the organic search strategy and execution. Demonstrate the ability to spot trends and patterns within the data and use as actionable insights.

Monitor trends, competitors and best practices, proactively flagging opportunities and threats. Stay abreast of Google algorithm updates, SEO news, technologies. Perform competitor analysis, site audits.

Confirm, diagnose and resolve technical issues with the Google, Tech team. Troubleshoot feed, audiences or pixel issues and errors in accounts.

Perform Keyword research monitor and find important keywords for content production, search campaigns, partner with copy-writer in creating keyword briefs for core categories, seasonal pages, and new brands. Includes meta description and content coordination

Develop off-page optimization initiatives, such as link-building
What You Need for this Position Bachelors degree

AND

5+ years of experience with:

Strong experience with HTML/CSS

Expertise in current SEO best practices. Demonstrated SEO wins, knowledge of local search and local SEO.

Knowledge in using content management systems (CMS) to optimize websites

Familiarity with requisite web analytics tools and reporting tools

Working knowledge of SEO copywriting and UI design skills

Proficient in working with, setting up, and analyzing data from Google Analytics, Google AdWords, search console, and Google webmaster tools

Thorough knowledge of search engine ranking factors and current SEO best practices. Demonstrated experience with SEO tools like Google Search Console, Moz, Ahrefs, SEMRush, etc.

Ability to work with/manage external agency resources

Comfort with making informed decisions with imperfect information

Startup mentality: ability to multitask, work in a small team, embrace high growth environment

Previous B2C and B2B ecommerce experience a plus; including Shopify

Passion for home décor and home improvement a plus

A desire to have fun, work hard, and drive results for yourself and others

Ability to work in-person in our Bedford, MA office

- SEO
- SEO Specialist
- ECommerce
- Google WebMaster
- Search Engine Optimization
- Copywriting
- Google Analytics
- Google Adwords
- Search Console
- HTML
So, if you are a SEO Specialist - on-site with experience, please apply today!
- Applicants must be authorized to work in the U.S.



*CyberCoders, Inc is proud to be an Equal Opportunity Employer*



All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law.



*Your Right to Work* - In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.

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