Senior Account Executive, Media
NASCAR

Job Info

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At NASCAR, you will find a community of passionate individuals who care about our sport and are united in seeing it grow.

NASCAR seeks a talented professional to join in the position of Senior Account Executive, Media based in Charlotte, NC.

The Senior Account Executive, Media is responsible for day-to-day oversight of the company's owned and paid media plans. This position plays a key role on the Media team, working across the organization in support of the company's marketing plans.

Duties include but are not limited to:

• Manage the company's institutional media and deliverables for broadcast partners (including TV and radio); evaluates available inventory and determines appropriate level and type of support necessary to best realize organizational and industry goals
• Maintain and grow current broadcast partner relationships
• Oversee dissemination of institutional media usage, including creation of reporting tools, to relevant stakeholders
• Remain up to date on current media trends including identifying and suggesting potential new channels and strategies
• Oversee delivery of creative to internal and external partners
• Develop strategy and plans, in partnership with Media team, for all company owned and paid media with a particular focus on planning and buying on social and digital platforms
• Responsible for creation and delivery of weekly media rotation reports
• Collaborate with broader marketing team in development of overall marketing campaigns and strategy
• Travel: 10% including some weekends.

Required skills / experience:

• Bachelor's degree (B.A.) from four (4) year college or university and a minimum of four (4) years of experience in media planning, consumer marketing or equivalent combination of education and experience. Experience in the sports and/or consumer brand preferred.
• Proficient in all company provided software. Advanced skills in Microsoft Excel and PowerPoint. Proficiency in digital ad platforms including Twitter, Facebook/Instagram and Google/YouTube.
• Exceptional team and interpersonal skills
• An understanding of Integrated Media Planning
• Competency and/or willingness to train in ads platforms for Twitter, Facebook/Instagram and Google/YouTube including search
• Experience with programmatic buying and DSP use a plus but not necessary
• Experience and proficiency in consumer marketing on social media platforms
• Superior follow-through with a high-level of accountability for assigned tasks
• Attention to detail, excellent organizational and time management skills
• Self-motivated, positive attitude and passion for marketing and sports
• Ability to help organize, draft and deliver presentations to department leadership and industry partners

Apply Now!

Learn more about this role and our team by applying at www.careers.nascar.com for consideration.

We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won't take you long to find out that you are on the right track here at NASCAR!

NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists.

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