Media Specialist
Greatcall

Job Info

*POSITION*: Media Specialist
*DEPARTMENT*: Marketing (200)
*REPORTING SUPERVISOR*: Manager, Media
*DIRECT REPORTS*: No
*FLSA*: Exempt
*EMPLOYMENT STATUS: *Direct Hire
*TRAVEL REQUIREMENTS*: None
*SCHEDULE*: Standard Business Hours
*ABOUT THE TEAM*
The Marketing team is responsible for the strategy and execution of all customer-facing communications, messaging and Media to support the growth of the Lively Brand and its products and services, as well as critical communications to customer-facing retail partners. This includes but is not limited to advertising, TV, direct mail, collateral, interactive, retail point-of-purchase, and customer communications.
*ABOUT THE JOB*
The Media Specialist will provide support to key parts of the Media infrastructure (Strategy/Planning, Data Management & Billing). The Specialist will work closely with the Media Manager on Media analysis, research, information management, report preparation, organization, and processing Media invoices. Other primary responsibilities will be working with the Lively Marketing teams on Print & TV Media execution and working with the Media-Marketing Analyst for data management and reporting needs. This person will work with many different people across functions within Best Buy Health and with our agencies and suppliers.
*RESPONSIBILITIES *
aC/ Media Support: 40%
o Audit changes in Print Media between agencies and internal brand team documents
o Review Print Advertising schedules with Brand team through weekly reporting
o Collaborate with Marketing analyst to track Media schedule and provide performance insights
o Manage Print advertising operations
o Distribute Media Budget and flowchart spending updates to internal and external Marketing teams
o Prepare Print Media performance data for monthly meetings
o Work with Marketing teams to create annual Consumer Panel Survey
o Prepare Quarterly TV and Print Media recaps for Marketing team
aC/ Data Management & Analytics: 30%
o Manage Media databases for all print advertising
o Assign and provide toll-free phone numbers for print ads
o Update print analysis and calls/sales reports and share cross-functionally with Lively Brand teams
o Prepare weekly creative updates and sales agent pop-ups for print ads
o Prepare Direct Mail customer lists for Data Partners
aC/ Billing Management: 30%
o Work collaboratively and cross-functionally to ensure invoices are paid on time, data is recorded and reported accurately, and all partners receive fast, efficient support
o Process and track all consumer and commercial Marketing invoices and code to the appropriate G/L accounts
o Manage the Netsuite billing database and approve Accounts Payable entries
o Provide Accounts Payable with accurate monthly reporting and accruals
o Complete purchase order requests
*QUALIFICATIONS*
*Education*: Bacheloras Degree or equivalent experience
*Experience*:
aC/ Minimum 3 years either with an agency or corporate Media department working planning (TV & Print), Media billing (TV, Print & Digital) and managing agency/vendor relationships required
aC/ Experience in a fast-paced, changing environment required
aC/ Experience with Netsuite, Microsoft Access and SQL preferred
*Knowledge/Skills/Abilities: *
aC/ Strong proficiency with MS Office, Microsoft Excel (Pivot Tables) and databases
aC/ Teamwork skills to facilitate continuous process improvement
aC/ Ability to offer insights on Media Performance
aC/ Excellent at meeting deadlines and maintaining a project schedule
*Personal Attributes *
aC/ Ability to multi-task and prioritize
aC/ Passionate about working with numbers and budgets
aC/ High attention to details
aC/ Strong problem-solving skills
aC/ Well-organized and accustomed to managing multiple priorities and projects simultaneously
aC/ Team player with the ability to develop positive working relationships with peers
aC/ Strong work ethic and integrity