Digital Marketing Strategist
The Judge Group Inc.

Job Info

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Location: Bannockburn, IL
Description: Our client is currently seeking a Digital Marketing Strategist
Remote

6+ months

Responsibilities:

• Lead email campaign strategy development with internal business partners, with an emphasis on cross-channel integration
• Lead and/or assist in the strategic development of mapping out card member product/service touchpoints that will get translated into multichannel digital communications.
• Assist in the building and implementation of multichannel communications to current card member base by collaborating with the website and Paid Display Media teams.
• Report on key email performance metrics using current software platforms and deliverability benchmarks. Responsible for reporting out the following analytics: Deliverability, Opens, Opt-outs, Subject line testing and Click-thru's.
• Work with analytic team to determine and build campaign tests that optimize performance and drive greater ROI
• Leverage data to incorporate personalization and dynamic content that drives response and business benefits
• Monitor competitive environment & best practices and report on trends and opportunities

Skills Required:

• Bachelor's degree in marketing, business or communications
• 3 + years of email marketing experience including experience with an Email Service Provider
• 5+ years of ecommerce, customer relationship, or CRM experience
• Proficient in MS Office, including MS Excel, MS Word, MS PowerPoint
• Must be an analytical thinker with excellent attention to details
• Ability to multitask and be flexible with changing priorities
• Ability to work collaboratively and within a matrix environment
• Must have excellent project management skills • Exceptional organizational and communication skills.

Skills Desired: • Understanding of consumer behavior • Financial Service experience • Experience with Sales Force or Oracle Cloud platform a plus • Agency Vendor Management experience

Contact: leugenio@judge.com

This job and many more are available through The Judge Group. Find us on the web at www.judge.com

This job has expired.