What is the purpose of this position?
The CRM Data Business Analyst continually analyzes the CRM database for opportunities to augment, enrich, curate, and maintain the overall health of the CRM database by leveraging integrated third-party tools. The CRM Data Business Analyst interfaces directly with business users to understand, document, and research additional opportunities to expand our total addressable market to aid our sales and marketing operations with clean, relevant, and targeted contacts to drive additional growth in pipeline. The CRM Data Business Analyst will also play a valuable role in the ongoing delivery of platform enhancements that require data translations and support of the organization. The role requires an open communication style and collaborative manner, being able to drive efficiencies through detailed analytics and ultimately working in partnership with the CRM Operations staff to affect data quality.
What you'll be doing:
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